This is the 80th Episode of Weekly Chime. In this episode, we're bringing back Chime's Digital Marketing Manager, Chris Gonzales, to discuss Chime's Social Studio and showcase the free branding and networking features that Chime offers and its best practices. PLUS, Chris is going over why you should consider leveling up your branding efforts to scale your business. He's discussing different types of branding - from logo, color palette, slogan, consistency, print & digital, keepsakes, business cards, networking, etc. Chris will also touch base on your messaging, value, and top-of-mind strategies, from the first point of contact to consideration. Whew! This is definitely something you don't want to miss out on. Content: 00:00 - Intro 2:31 - Customer Lifecycle 2:50 - Awareness 3:11 - Consideration 3:59 - Conversion 4:20 - Repeat Business 5:14 - Awareness = Branding 6:39 - Consideration = Customer has seen your brand and deciding whether to use your service or not 7:16 - Conversion = Customer deciding whether purchase from you or to use your service or not 7:32 - Bullet points for branding 15:38 - Logo recognition exercise 18:12 - Samples of how people brand themselves on social media 22:01 - Bullet points for Messaging 24:44 - The Social Studio 25:54 - Social Studio demo 27:58 - Getting Social Studio separately or getting it with Chime 28:53 - How helpful the internal Social Studio is on Chime 30:16 - Engaging with your audience through Social Studio 31:43 - Improvements like content moderation 33:15 - Chime’s Facebook Ad Library 35:15 - How to add Social Studio to your Chime 37:22 - Using the built-in interest calculator on Chime 38:34 - Outro _____________________ Visit Our Page: https://chime.me/ Like Us On Facebook: https://www.facebook.com/ChimeCRM Join Our Facebook Community: https://www.facebook.com/groups/chimecrm _____________________ #CRM #Chime #ChimeCRM #ChimeSocialStudio #SocialMedia #branding
source https://www.youtube.com/watch?v=iJZdTt8Hnwc
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